By this point, it's pretty obvious that the online news industry is going to beat out the print industry in popularity and use. However, does that mean that the print is going to sink all together? The Washington Post doesn't seem to be having the same problems as every other newspaper, with cutbacks and frequent buyouts. In fact, they are having the opposite effect, with "staff members...expanding to fill every nook and cranny." This newspaper has seemingly found a way to thrive in these uncertain times. What is their secret? Well, there are multiple reasons as to their success, but much if it has to do with the way they us the internet to their advantage. They have built up enough revenue from their online operations as to support their print efforts. Another reason has to do with their ability to cover both national and local stories, pulling in all types of readers from all over. Their success is really something to talk about. If the Post can do it, can't other papers do something similar? Of course, every paper is unique with their troubles and covered material, but there is hope. In my opinion, it shows that news companies shouldn't shy away from print yet, or turn too quickly to internet based operations. I think we should still look towards the online features to supplement print, rather than turning all our attention to the internet so quickly.
1 comment:
I think a big part of the problem is now people can get their news online from a billion organizations and blogs, on television, magazine and print. You have too many sources competing for the same readers and Washington Post beat the system by giving local news from a top corporation and also providing the national and international headlines, making them a specialized and authoritative institution.
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